How we market your home

Examples of what you receive.

Every piece of work your agent does to sell your home, from the first price to the day you hand over the keys.

See all 16Ask for your home's value

This is an example. The home, the people and every figure are made up to show what you receive. It is not a real sale and not a value for any home.

Stage 1Price and plan

Example 01A real market analysisWhat your agent walks you through before you pick a price, shown here for a made-up four-bedroom, three-bath home of 2,600 square feet with a finished basement and a large back garden.Homes priced right sold in under three weeksOne listing has sat 34 days at its priceSee the example
Example 02Your marketing strategyThe written plan your agent builds in Marquee before the home goes on the market, shown here for a made-up four-bedroom, three-bath home of 2,600 square feet with a finished basement and a large back garden.The garden leads every photo and postLive on a Thursday, open house that SaturdaySee the example

Stage 2Get the home ready

Example 03Preparation and staging adviceA room-by-room list like the one your agent gives you after walking through your home.Small fixes, not a remodelKeep what makes each room feel lived inSee the example
Example 04Room cards inside your homeSmall cards with a QR code placed in each room.Buyers read the story standing in the roomYou and your agent write the words togetherSee the example

Stage 3Launch and market

Example 05A 30-day launch campaignMarquee puts every piece of the campaign on its day across 30 days.Coming soon, then live a week laterSomething new for buyers every few daysSee the example
Example 06A 15-second reelA 15-second video reel made from your home's story cards, with no voice-over, for social media and your home's page.Made from your home's own story cardsEnds on the open house and your agentSee the example
Example 07Social postsPosts and stories for Facebook and Instagram, each one selling a room or a feature of the home.Each post sells one room or featureStories send buyers to the open houseSee the example
Example 08PrintThe premium printed flyer (Letter size) for showings and open houses.Printed like a fine-homes brochureThe garden, the kitchen and the light leadSee the example
Example 09Your home's own pageYour home gets a page on our website.Every photo and the reel in one placeThe room-by-room storySee the example

Stage 4Show it

Example 10Open houses that workEvery open house runs on the four-phase Open House Protocol in ONE Open.Every visitor signs in at the doorYou watch sign-ins arrive liveSee the example
Example 11Feedback after every showingAfter each showing we ask the buyer's agent how it went and pass the answers on to you, without the buyers' names.Asked after every showingNo buyers' names, just what they thoughtSee the example
Example 12Weekly seller reportsEvery week you receive a short report like this one, for a made-up listing.The garden and pantry come up in nearly every commentSecond open house on SaturdaySee the example

Stage 5Offers to keys

Example 13Offer reviewEvery offer side by side, so you compare more than the price.The highest price is not always the most you keepOffer 1 protects you if the appraisal is lowSee the example
Example 14NegotiationAfter the inspection, the buyer asks for repairs.Share the cost where it is fairDecline what the inspection does not supportSee the example
Example 15Contract to closeOnce you accept an offer, every deadline is tracked and you hear from us at each step.Every deadline trackedYou hear from us at each stepSee the example
Example 16After you moveThe plan your agent sends once you accept an offer.Every date from yes to settled inYour money protected at closingSee the example

Want this for your home?

Your agent prepares the real one, for your home, from the actual sales near you.

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Real Broker, LLC

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(801) 390-0545165 S Regent St, Salt Lake City, UT 84111
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